Tweetdeck.com is optional software (for desktop computer), where you log in with your Twitter account and get a better overview of your feed. Tweetdeck is divided into columns and you can create an unlimited number of new columns searches for words and hashtags, lists (such as the municipality’s politicians) and individual users of particular interest for example. You can also post a tweet directly in Tweetdeck, schedule tweets and manage multiple accounts at the same time (for example your own and the newsroom’s account).
Click on + Add column and select the type of information for the new column (highlighted in red in the photo above). Click on Search to generate a search column based on one or more words, or a hashtag, associated with an unfolding event that you want to cover.
When you create a search column, you write in a hashtag, a keyword or a combination of words (use AND or OR if you want to search for several words, always in capital letters) in the Search box. Press Enter and the column will be neatly displayed in your Tweetdeck.
You can also change the sort order of your search using the options that you find if you click on the icon in the upper right corner of each column.
You can also create lists in Tweetdeck that bring together relevant accounts for the newsroom’s/department’s coverage (for example Malmö/Munich/Marmaris tweeters). Under + Add column you select List.
Choose if your list is to be Public (anyone can find it) or Private (only you can see it). For example, if you are investigating politicians on social media, it can be useful to create a private list. Then search for the Twitter accounts you want to add to your list and press Save when you are done.
Tweetdeck has many features and ways to calibrate columns and the best way to learn is to experiment yourself. A good tip is don’t create too many columns, and delete columns that are no longer useful.